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Is there an online place where one can find help with creating successful email sequences?

I have a pain: my B2B SaaS product gets about 100-200 signups a month. Almost noone buys without engaging sales engineering help. However, I feel that our email sequences designed to engage the signups into a conversation about their needs, completely suck.

Is there a place where such things are discussed and where successful email sequences are shown/rated/analyzed?

TIA

Answer 9403

There's a lot of examples and blog posts available, and the term for this area is "Customer Journey". Also, since a lot of sales funnels are unique to some extent, you might need to try doing A/B testing or something similar to determine what works and what doesn't work for your product and market. (I understand this doesn't directly answer your question, but i don't have enough rep to add as a comment).

Take a look at this blog post from Kissmetrics about A/B testing email campaigns (there are many other's like this). And this blog post about A/B testing in general, as they might be helpful.

Answer 13620

You can find all you need by visiting this blog:

https://optinmonster.com/6-steps-to-create-an-effective-email-autoresponder-series/

Hope this helps


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