marketing, startup-costs, sales, business-proposalMy company has produced some Android TV boxes. These are devices which plug into your TV and act as an android tablet. All google play applications can be installed. However , we have a lot of Chinese competition which is true for any hardware device.
I was wondering what are the effective ways to promote this box and earn some revenue?
The following is what I have tried;
I still havent been able to get orders for these boxes. How do you generally market a product without spending too much? Right now we have bought some standard enclosures but not deigned the mould. Would spending about 10000USD on a mould help?
If I have to make back all this money then I would have to sell atleast 200-300 pieces a month.
How should I proceed?
What are the ways I can get people to buy my product?
How do I find which country to target?
In my opinion , the error is in your strategy. Before any marketing initiative , you need to know where will direct marketing. Make a good market research. You will find countless articles about it, and then focus on it.
For example , you started with local newspapers ? but before doing so , you found the local newspaper of the public is interested in your product ?
Start around. Set a niche and then think of strategies based on habits.
To find the person , start with a page land use google trends , and face ads . Any inexpensive tool and to provide you a return of who accesses .
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