Startups Stack Exchange Archive

How to publish Android app in Chinese app store?

What is the right way to publish an app in the Chinese app store? I also heard that they don’t accept every app so what are the requirements to get published in Chinese app stores?

Answer 3335

It depends on which app store you are talking about? There are several alternative android app stores operated by Chinese companies. Have a look at the following link. The ones run by big Chinese companies like Baidu and Tencent have standard requirements much like the Google Play store. e.g. for Baidu check out the process [here] (http://app.baidu.com/).

Since a lot of the documentation and process is in Chinese, I am guessing you will need someone who can translate it for you if you do not know the language. The app itself should have all its content in Chinese.

Tencent seems to have english documentation and guidelines for their process at their open platform website.

Answer 5630

Chinese app stores aren't very selective and will take almost any app. For every store, however, you must perform the proper integration with the app stores, billing services, analytics services, etc. to be fully functional. This includes integrating with Chinese social networks if your game does have a social element, as Western social networks (Facebook, Twitter....) are blocked in China.

Since there are so many apps allowed on Chinese app stores, this important thing is to catch the eye of Chinese users and gain visibility on these app stores. This requires proper localization, so that the game appeals to Chinese users, and making sure your game monetizes in a way suitable to Chinese gamers, as they are largely unwilling to pay upfront for a game.

On top of this, there are other more elements to publishing on Chinese app stores, which you can read here.

Answer 12673

there are more than 200 Android app stores in China and each one has different policy. You can choose the popular one like Baidu, 360, Huawei, Wandoujia etc to publish your app. Submit the documents and wait for feedback. Normally it costs one week. Do not publish any thing that against the local law, no gambling, no illegal etc. https://websiteapp.cn/publish-my-app/, hope it helps. If you have any other questions, we will be glad to help.


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