marketing, websiteAs a startup, resources are scarce with many people wearing many different hats. Marketing is often an overlooked and overworked but extremely necessary department.
One way I have found to stay in front of my customer base is to continually provide relevant content (blog posts, articles, evaluations analysis, etc.) When working for a well established firm, this was easy (relatively speaking) as I had more time to devote to such things.
How does one go about obtaining syndicated content or content written by others for republication whether it be on a website, a blog post, email marketing or case studies for customer engagement?
Most of everything I have found have been syndication services where they are expecting me (by me, I mean they assume I work for a large company with tons of content to syndicate) to do the writing.
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